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Embedded Enterprise and its Institutional Impact

From 06/06/17 10:00 until 06/06/17 16:00
Posted by Lynn O'Byrne
Categories: EEUK Event
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Embedded Enterprise and its Institutional Impact

Tuesday June 6th 2017, 10am (for 10.15 start) – 4pm

University of Birmingham, Edgbaston, Birmingham, B15 2TT

** Please scroll to the bottom to find and download slides**

** The Storify for this event can be found here **

This one day Enterprise Exchange event enabled delegates to:

  • gain insight into models of practice of embedded enterprise education from across the UK
  • consider how embedded enterprise can blend multiple strategic streams such as employability, civic engagement, student experience, course recruitment and course retention
  • explore potential developments/challenges/solutions within their own institutions
  • consider how universities can reflect the diversity of experience in entrepreneurship, bearing in mind that research has shown (DCLG, 2013) that ethnic minority entrepreneurs face particular challenges in business start-up
  • Network with enterprise and entrepreneurship educators from across the UK.

Background and summary

EEUK Enterprise Exchange events are one day best practice style mini conferences where educators and practitioners come together to share and exchange good practice and expertise related to enterprise and entrepreneurship education.

At this event we will explored how approaches to embedding enterprise across disciplines varies from institution to institution, how it can be developed and implemented to meet the needs of all students and what the impact is at the student, programme and institutional level.

During the day we heard about a range of approaches including using academic enterprise champions to embed enterprise institution-wide, building enterprise and entrepreneurship into the curriculum from day one of programme design and introducing enterprise challenges to reach a wide range of discipline areas. During a session led by GSM London we paid particular attention to techniques for embedding ethnicity within enterprise curriculum development.

Sessions and discussions also enabled delegates to explore methods of evidencing impact of embedded enterprise activity and to discuss whether university cultures are helping or hindering the facilitation of independent, self-motivated students, considering wider sector influences such as the introduction of the TEF.


Speakers and facilitators

  • Professor Monder Ram OBE and Gemma Tandy, University of Birmingham
  • Dr Yaz Osho, Dr Adekunle Babayemi and Charles Bladen, GSM London
  • Dr Simon Brown, Sheffield Hallam University
  • Dr Charlotte Warin, Newcastle University
  • Linsey Cole, London South Bank University
  • Helen Hook, University of Birmingham


Slides can be downloaded below.

This event was organised by EEUK, the University of Birmingham and GSM London 

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